Our target audience are Moms aged 24-45 with children between 3-8 years old. They are tired, stressed, and they love their children. They want the best for them, but often feel overwhelmed or guilty for not spending enough quality time with them.
Every post we publish will teach our Moms how to do at least one of the following:
There are three types of posts that work well:
You share experiences - Nothing relates better with a Mom than a good story from another Mom who has experienced a similar situation or problem. You will explain a problem, challenge, or idea you had, and share your solution and show how they can take action and do the same.
You share expertise - In this article type you will make recommendations to improve the reader's results that are based on your expertise in the field. Although you don’t have to have your own results to share, you will show (through screenshots usually) examples of world-class companies or experts that are doing what you recommend.
You share “how to” – In this article type you will show the readers how to execute a specific tactic. Once again, use lots of images, screenshots and examples wherever possible. We love crafts! They work especially well for these types of posts.
Your articles can be funny, uplifting, or even tug at the heartstrings. Just be genuine and interested in helping others. You are not writing to sell toys, but to make an emotional connection with our Mom readers.
If you are a Mom and are willing to create an outstanding article for the ClickABrickToys.net audience, fill out the form below.
Most importantly – be sure to include links to three articles you have written that are similar to what you would write for the Click-A-Brick® blog.