Bigger may not always be better, but it’s definitely in demand, at least with Click-A-Brick. As part of its recent survey to find out what parents wanted to see as the theme for the next sets from Click-A-Brick, the company also asked what else customers wanted to see from the children’s learning toy. The top answer that came back was bigger sets. Click-A-Brick’s current offering on Amazon.com, the Animal Kingdom Safari 30pc Educational Toys Building Blocks Set for Boys and Girls, has just over two dozen pieces and while that...

The results of Click-A-Brick’s customer feedback survey are in and consumers are leaning toward themes that involve service personnel. In a tight race, army- and police-related themes took the top spots in the survey, which Click-A-Brick sent to select customers who purchased its Animal Kingdom Safari 30-piece 5-in-1 building toy set on Amazon.com. Those two themes narrowly edged out space and dinosaurs for the top spots in the survey. In an effort to engage customers and let them have a say in the brand’s future offerings, Click-A-Brick randomly selected and...

Click-A-Brick is pleased to introduce its newest team member, Public Relations Manager Rob Swystun, who has been hired to take the reigns of the company’s continued push into the competitive and lucrative North American building toy market. Now that Click-A-Brick has established itself and secured a good foothold in North America thanks to a strong showing during the 2014 Christmas season, the company aims to keep riding that momentum throughout 2015. As the company grows, Click-A-Brick wants to add strong team members to ultimately create a cohesive unit that will...

Co-founder of educational toy company Click-A-Brick, and educational toy expert Georg de Gorostiza, says parents need to engage their children in play from a young age or they can risk stunting their mental development and miss the opportunity to foster a love of learning in their children. Playing with children and engaging their minds need not be time-consuming or have too much focus on teaching them something, it can be as simple as just showing them very basic maneuvers and having them follow along. Using Click-A-Brick as an example, parents...

With parents in India spurring demand for educational toys in that country by 15 percent each year for the next four years, toy companies are going to be swamped by demand and it could affect their ability to meet it, Click-A-Brick Co-Founder and Brand Manager Georg de Gorostiza said. As Indians look to education to give their children a head start in the global economy, they are increasingly turning to educational toys to kickstart their children’s learning at an early age, says Sunil Nanda, the president of the Toy Association...