The team at building block toy company Click-A-Brick is praising the new platform, Fitzroy Toys, as a tool that can potentially benefit both independent toy companies and toy retailers alike. Fitzroy Toys is essentially an online marketplace where independent toy companies can register and give information about their products and their available inventory and toy retailers can register and browse through the toys to help them decide which ones they would be interested in carrying in their stores. This eliminates much of the in-person visiting and pitching that has to...

The team behind educational learning toy Click-A-Brick says its new 30-piece Rainforest Rascals set can be used to teach children about the rainforest and build interest about rainforest conservation. They hope that by getting children interested in rainforest conservation the next generation of adults will make a concerted effort to save this important ecosystem. According to the Rainforest Conservation Fund, rainforests are disappearing at the rate of hundreds of thousands of kilometers per year. If not stopped, it is estimated that they could completely disappear by the mid-21st century. While...

A new survey that reveals almost 70 percent of Americans shop online regularly has the team at building block toy company Click-A-Brick nodding in approval, as the company is strictly online only at this point. The study, Mintel’s Online Shopping US 2015, says 69 percent of US online adults use the internet to shop at least monthly, with 33 percent shopping online weekly in 2015. This is up from 24 percent who shopped online weekly in 2014. The study also revealed that 48 percent of online shoppers admit to occasionally...

The team at educational building toy company Click-A-Brick heartily agree with a recent post by PopSugar blogger Laura Lifshitz that says parents need to stop pushing their children to be brilliant and instead let them learn and develop naturally through play and appreciate the skills they do develop on their own. In a July 13 blog post on the PopSugar website entitled ‘Why It’s Time to Stop Pushing Our Kids to Be “Gifted”,’ Lifshitz says too many parents are worried about their children’s test scores and whether their children are...

The growth of learning toy company Click-A-Brick has been so prolific that Co-Founders Jason Smith and Georg de Gorostiza have had to accelerate their plans for the company, something the pair say they can easily do. As part of the acceleration process, the release of its latest sets earlier this month -- Feather Friends and Mighty Machines -- were pushed up in order to meet demand for the toy. The two sets were originally scheduled to be released separately in the autumn of this year and spring next year, but...

The team behind learning toy company Click-A-Brick are encouraging parents to look for sustainable ways to discard their children’s old toys rather than just throwing them away in the garbage. A recent article on the Treehugger website said that Americans purchase $18 billion worth of toys annually and also revealed that more than 40% of the toys purchased over the holiday season are broken by spring the following year. As approximately 90% of toys on the market are made of plastic, discarded toys mean a lot of plastic is being...

The Click-A-Brick team recommends its recently released Feather Friends as a beginner’s building set to introduce young children not only to the toy, but to the concept of following along with instructions and photos. Although the company’s Animal Kingdom Safari set remains its flagship toy, the Feather Friends set is slightly easier to put together and therefore would be ideally suited to children at the lower end of Click-A-Brick’s age range of 3 and up, the company says. With its bright, pastel colors, the set grabs the attention of small...