With the newest installment of the Jurassic Park franchise -- Jurassic World -- having broken global opening weekend records, the team at Click-A-Brick is excited about the movie’s potentially positive effect on its upcoming dinosaur-themed Dino Pals set. While the company has no licensing deal with the movie, it is largely responsible for the dinosaur trend in toys this year, something the Click-A-Brick team is happy to take full advantage of. According to a Fortune magazine article, the Jurassic World movie brought in about $512 million worldwide during its opening...

The Toy Industry of America is promoting an innovative campaign known as Genius at Play to foster the quality and quantity of playtime available to children. Pediatricians recommend that children spend at least 60 minutes of every day engaged in free play. Playtime is vital to children’s emotional, mental and physical health. Toys and play can help kids achieve their developmental goals and cultivate creativity. Click-A-Brick Co Founder Jason Smith is an avid enthusiast of the campaign. “Playtime is way more than just fun and games — it’s actually an...

The team behind educational toy Click-A-Brick say they are aware of and concerned by challenges outlined by a recently released global toy market report by Daedal Research entitled Global Toys Market - Opportunities and Forecasts: 2015 Edition. The report says among the challenges faced by the global toy industry is smartphone usage. The report says there is an increasing trend among parents to replace toys in a child’s hands with a smartphone. Between the growing number of games and apps directed specifically at children and their mobility, parents can be...

The team at educational toy company Click-A-Brick congratulate the winners of ToyNews’ Women of the Year awards, saying it’s great to see women getting recognition in the toy industry. Earlier this month, Underground Toys' licensing director Robyn Cowling won the ToyNews Woman of the Year award while Generation Media's Lauren Coombs won the Rising Star award sponsored by Gameplan Europe, Lottie creator and Arklu co-founder Lucie Follett won the Innovator award, and MGA and Zapf marketing manager Marian Davis won the Marketeer award, sponsored by Norton & Co. This is...

Click-A-Brick has launched three new 30-piece building toy sets: Dino Pals, Rainforest Rascals and Mini Machines. Dino Pals is a dinosaur themed set that has red, orange and white bricks. With it, children will be able to create a Carnotaurus, Triceratops, Pteranodon, and a Plesiosaur. Rainforest Rascals has a reptile and amphibian theme, featuring bricks of light green, dark green and brown. With it, children are capable of building an iguana, a snake, a frog, a turtle and a chameleon, plus any other reptiles or amphibians children can imagine. Mini...

The team at Click-A-Brick is pleased to see building blocks have been named as one of the best educational toys for children by StyleNest blogger Charlie Barnett. Barnett says the classic toy can be used to teach children of all ages how to learn about construction, combat challenges and be creative with their ideas. The older a child gets, she suggests, the more complex the building set can be, including smaller pieces and complicated designs. “It is imperative for both parents and teachers to understand the importance of using different...

A new survey that reveals almost 70 percent of Americans shop online regularly has the team at building block toy company Click-A-Brick nodding in approval, as the company is strictly online only at this point. The study, Mintel’s Online Shopping US 2015, says 69 percent of US online adults use the internet to shop at least monthly, with 33 percent shopping online weekly in 2015. This is up from 24 percent who shopped online weekly in 2014. The study also revealed that 48 percent of online shoppers admit to occasionally...

Building block toy company Click-A-Brick is pleased to announce the winners of its Toy Chest Giveaway promotion that ran on Facebook from July 10 - 19. The company congratulates Tee Anderson, Deborah Denn, Shana Hendrickson, Shari Alligood and Scott Eisenhower for being chosen as winners of the giveaway. Each winner will receive four Click-A-Brick sets consisting of: One 30-piece Animal Kingdom set One 30-piece Feather Friends set One 100-piece Army Defenders set One 100-piece Mighty Machines set The winners were chosen randomly among the the over 3,000 people who entered...

The team at educational building toy company Click-A-Brick heartily agree with a recent post by PopSugar blogger Laura Lifshitz that says parents need to stop pushing their children to be brilliant and instead let them learn and develop naturally through play and appreciate the skills they do develop on their own. In a July 13 blog post on the PopSugar website entitled ‘Why It’s Time to Stop Pushing Our Kids to Be “Gifted”,’ Lifshitz says too many parents are worried about their children’s test scores and whether their children are...

Following the success of its recent simultaneous launch of two building toy sets, Click-A-Brick has announced another simultaneous release. This time, the company will release three sets at the same time later this month. These next three sets will all have 30 pieces. The first of the sets, Dino Pals, will have a dinosaur theme to it and will feature red, orange and white bricks. It will be able to make a Carnotaurus, Triceratops, Pteranodon, and Plesiosaur. Featuring bricks of light green, dark green and brown, the second set, Rainforest...